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Black Friday sales officially start Friday, November 28, and run through Cyber Monday, December 1, and Lifehacker is sharing the best sales based on product reviews, comparisons, and price-tracking tools before it’s over. 

• Follow our live blog to stay up-to-date on the best sales we find.

• Browse our editors’ picks for a curated list of our favorite sales on laptops, fitness tech, appliances, and more.

• Subscribe to our shopping newsletter, Add to Cart, for the best sales sent to your inbox.

• Sales are accurate at the time of publication, but prices and inventory are always subject to change.

Apple’s AirPods remain the benchmark standard for sleek wireless earbuds that perform really well (provided you’re in the Apple ecosystem). And right now, the Apple AirPods 4 are significantly cheaper than I’ve even seen them—a record-low $70 (originally $130). Around 47% off for a current generation Apple product is wild.

Apple AirPods 4

$69.99
at Amazon

$129.99
Save $60.00

Get Deal

Get Deal

$69.99
at Amazon

$129.99
Save $60.00

The AirPods 4 have Apple’s H2 chip, relocated to the stem to improve acoustics and airflow and deliver better sound (they offer “Personalized Spatial Audio,” which enables a more immersive experience). They also have design upgrades from their predecessor, like a more angled contour and a smaller charging case.

While they don’t have the active noise cancellation or advanced features of the pricier AirPods 4 with ANC, PCMag notes that they deliver excellent sound and bass response compared to other buds on the market, with clever features like a Personalized Volume function that gradually adjusts sound level based on how noisy your environment is, and hands-free Siri with gesture-based interactions.

Battery life is around 5 hours (closer to 4.5 for talk time), and the charging case will add another 25 hours to that. A five-minute charge provides up to an hour of playback, or 45 minutes of talk time. There’s no dedicated app for these earbuds as they work natively with iOS, which is a big perk for Apple users (and really, who else is buying AirPods?).

What stores have the best sales on Black Friday?

Nowadays, both large retailers and small businesses compete for Black Friday shoppers, so you can expect practically every store to run sales through Monday, December 1, 2025. The “best” sales depend on your needs, but in general, the biggest discounts tend to come from larger retailers who can afford lower prices: think places like Amazon, Walmart, Target, Best Buy, and Home Depot. You can find all the best sales from major retailers on our live blog. 

Are Black Friday deals worth it?

In short, yes, Black Friday still offers discounts that can be rare throughout the rest of the year. If there’s something you want to buy, or you’re shopping for gifts, it’s a good time to look for discounts on what you need, especially tech sales, home improvement supplies, and fitness tech. Of course, if you need to save money, the best way to save is to not buy anything. 

Are Cyber Monday deals better than Black Friday?

Black Friday used to be bigger for major retailers and more expensive tech and appliances, while Cyber Monday was for cheaper tech and gave smaller businesses a chance to compete online. Nowadays, though, distinction is almost meaningless. Every major retailer will offer sales on both days, and the smart move is to know what you want, use price trackers or refer to guides like our live blog that use price trackers for you, and don’t stress over finding the perfect timing.