Apple is set to increase the prices for its upcoming iPhones and MacBooks, as the company can no longer offset the rising RAM and storage costs. That means, if you are looking to upgrade your aging device, you should buy the current-generation Apple products rather than wait for the new ones.
And since Amazon Prime Day is offering good discounts on the latest iPhones, iPads, MacBooks, and other Apple accessories, this is the perfect time to buy them. Here are my favorite Amazon Prime Day deals for Apple products.
M5 MacBok Air
While the MacBook Neo has taken the affordable laptop segment by storm and is selling faster than Apple can produce, for most professionals, the M5 MacBook Air is still the better choice.
With the M5 MacBook Air, you will get a much more powerful M5 chipset, which will give you a good 5-6 years of use, double the RAM and storage at 16GB and 512GB, a better display and trackpad, a built-in Touch ID, longer battery life, support for Apple Intelligence, and more.
The MacBook Air is priced at $1,099, but you can generally get it for $1049 or even $999. During the 2026 Prime Day sale, you can snag it for only $949, or even less in Buy Box deals. At that price, the M5 MacBook Air is the best laptop you can buy, period.
M5 MacBook Pro
If you like the M5 MacBook Air but want better cooling, a superior display, and more sustained performance, you should check out the M5 MacBook Pro, which is also getting a huge price cut during the Prime Day sale.
It usually retails for $1,699, but during Prime Day, it drops to $1,549, saving you $150. For that price, you get a breathtaking 14.2-inch Liquid Retina XDR display with 1600 nits peak brightness, a 12MP Center Stage camera, six speakers with Spatial Audio, 1TB of storage, and a full spread of ports.
I would still suggest that most people stick with the MacBook Air, but if your work demands sustained performance or you work in design and want a better display, buying the M5 MacBook Pro makes sense.
Apple AirPods Max 2
Here’s a deal that’s hard to ignore. The AirPods Max 2 usually retails for $549, but during the Prime Day sale, you can snatch it for just $399. That’s a cool $150 off Apple’s premium over-ear headphones, and easily one of the best Apple deals you will find this Prime Day.
At $399, AirPods Max 2 go from a good pair of headphones to one of the best pairs of headphones. Powered by the new H2 chip, the AirPods Max 2 deliver improved high-fidelity audio with deep bass, rich mids, and crisp highs. You also get up to 1.5x more Active Noise Cancellation than the previous generation, along with Adaptive Audio, Conversation Awareness, and Transparency mode, so you can tune out the world or tune into it as you please.
I have used AirPods Max for a couple of months, and I can tell you that very few pairs of headphones can beat its noise cancellation and sound quality, and almost none can beat it in both. The only thing holding it back was its price tag, and with this price tag, that issue is no more. If you have been eyeing the AirPods Max 2, $399 makes this the perfect time to buy.
AirPods 4
If you don’t like the heavy presence of over-ear headphones and prefer in-ear earphones, this deal will be right up your alley. The standard AirPods 4 drop to $99 from $129, while the version with Active Noise Cancellation falls to $148.99 from $199, saving you $50.
Both pack the powerful H2 chip, Personalized Spatial Audio with dynamic head tracking, and a redesigned case that’s the smallest in the industry with wireless charging. The ANC model adds Active Noise Cancellation, Adaptive Audio, and Conversation Awareness, making it well worth the small premium. At these prices, the AirPods 4 are an easy pickup.
Apple iPad Air 11-inch (M4)
If you are looking for an iPad, the M4 iPad Air has dropped to $519 from $599 and, saving you $80. For that price, you get the powerful M4 chip for smooth multitasking and complex AI tasks, a gorgeous 11-inch Liquid Retina display with P3 wide color and True Tone, all-day battery life, and Wi-Fi 7 for fast wireless connections.
While the iPad Pro represents the pinnacle of iPad evolution, I still believe that the iPad Air is the best iPad one can buy and should satisfy the needs of 99% of iPad users. With this deal, the iPad Air has become even more irresistible.
If you were eyeing an iPad, this is the right time to buy it. With RAM and storage prices rising every month, you will not get a better deal than this in the near future.
Don’t sleep on these Apple Prime Day deals
These Apple Prime Day deals won’t stick around, and with prices set to rise on next-gen iPhones and MacBooks, this is the best window to upgrade your aging device. Grab the one that fits your needs before the sale ends, and let us know which deal you snagged.