BYD just delivered another blow to Tesla. The company’s new self-driving package just dropped with a price tag that basically embarrasses Tesla’s driver-assistance service. The Chinese EV giant announced a new service package dubbed God’s Eye, with chairman Wang Chuanfu claiming BYD’s first goal is to achieve “zero traffic accidents.”
In a recent press conference, he announced that BYD will fully cover compensation and repairs for accidents that happen while drivers are using its City Navigation function, without affecting the user’s insurance premiums the following year.
BYD is confident in its self-driving tech
BYD’s new coverage applies to its God’s Eye A/B systems. So new owners get coverage right from delivery, while existing owners will gain access after updating to the new God’s Eye 5.0 over the air. The policy seems to cover at-fault accidents, including repairs to the owner’s vehicle, third-party property damage, and personal injury, as long as the system is used according to regulations.
There is also no extra “intelligent driving insurance” purchase, no payout cap, and no hit to next-year commercial insurance premiums. BYD is confident in the tech, showcasing its bold trust with this commitment. Assisted driving still requires drivers to pay attention, and BYD is not magically removing responsibility from the human behind the wheel.
Pricing is where things get real spicy
The real headline here is the cost. BYD is letting users upgrade to God’s Eye B for 12,000 Yuan, which is about $1,770. In China, Tesla’s comparable assisted-driving package has been rebranded as Tesla Assisted Driving and is priced at 64,000 Yuan, or about $9,400, with no subscription option. This basically makes BYD’s upgrade roughly one-fifth of Tesla’s China-market price.
For context, Tesla’s US pricing has changed a lot too. The company currently lists FSD (Supervised) at $99 per month, requiring drivers to stay attentive. And now, Tesla has moved FSD to a subscription-only model for new buyers. Before that, US buyers could purchase FSD outright for $8,000, after Tesla cut the price down from $12,000 in 2024.
So no matter how you dress it, BYD is undercutting Tesla by a huge margin. It is making smart driving cheaper and more accessible. The added commitment just goes to show how it’s willing to build trust as well.